AI Insights · Timothy · April 2024
Top 5 Social Apps on Android in Peru Q1 2024
In Q1 2024, TikTok, Facebook Lite, Instagram, Facebook, and TikTok Lite saw varying trends in downloads, revenue, and active users on the Android platform in Peru.
In Q1 2024, the top 5 social apps on the Android platform in Peru—TikTok, Facebook Lite, Instagram, Facebook, and TikTok Lite - Save Data—exhibited interesting performance metrics, reflecting diverse user engagement and revenue trends.
TikTok
The quarter saw TikTok from TikTok Pte. Ltd. maintaining a strong presence with weekly revenue peaking at around $112K by mid-March. Weekly downloads fluctuated, hitting a high of 176K in early January and ending the quarter at 113K. Active users showed a slight decline from 6.5M to 6.3M throughout the quarter.
Facebook Lite
Facebook Lite from Meta Platforms, Inc. had consistent weekly downloads, peaking at 116K in early March. Active users increased significantly from 2.9M to nearly 3.3M by the end of March, highlighting steady user engagement.
Instagram experienced varied weekly downloads, starting at 98K in early January and dropping to 65K by the end of March. Revenue saw minor fluctuations, peaking at about $3.9K in early March. Active users remained relatively stable, fluctuating around 8.8M throughout the quarter.
Facebook showed a steady increase in weekly revenue, peaking at approximately $18K in mid-March. Downloads exhibited a strong upward trend, reaching 85K in early March. Active users consistently hovered around 13M.
TikTok Lite - Save Data
TikTok Lite - Save Data saw a consistent download rate, peaking at 58K in mid-February. Active users displayed an upward trend, increasing from 609K to 664K by the end of March.
This data, sourced from Sensor Tower, offers valuable insights into the performance of leading social apps in Peru. For more detailed analytics and trends, visit Sensor Tower.